Hotel Success Case: Optimizing pricing thanks to a better understanding of customers’ booking behavior

The challenge

Understand the entire customer journey, conversion ratio and overall effectiveness throughout the sales funnel.

 The Solution

Datumize Real Demand captured the customer’s availability requests received through its existing booking system. from any sales channel on the fly.

 The Benefit

The solution enabled this hotel group to boost revenue by using real demand information to optimize pricing and improve the offer and booking experience.

Hotel Success Case